As per the mandatory directive under the Telecom Regulatory Authority of India (TRAI) regulation TCCCPR 2018 for SMS communication, the PE-TM (Principal Entity to Telemarketer) Binding Chain Process in DLT is compulsory. Complete your binding today to prevent any disruption to your transactional, OTP, and promotional SMS traffic.
Registered Entity: SMSINDIAHUB (Cloud Wireless Technologies (I) Pvt. Ltd.)
TRAI TCCCPR 2018 Notice: Messages submitted via telemarketers without an active PE-TM binding will fail operator scrubbing immediately.
Important update regarding TRAI regulation TCCCPR 2018, which enforces transparent end-to-end binding between Principal Entities and Telemarketers.
According to the Telecom Commercial Communications Customer Preference Regulations (TCCCPR 2018), all entities engaged in commercial communication—such as Telemarketers, Aggregators, and Principal Entities—must register on the DLT platform to ensure compliance.
Principal Entities (businesses sending SMS) are required to declare their corresponding Telemarketers, Aggregators, and Delivery Telemarketers. This mandatory binding ensures complete operational visibility and traceability throughout the entire SMS delivery chain.
SMSINDIAHUB is directly connected with multiple telecom operators (Airtel, Jio, VI, BSNL, Tata). Binding your Principal Entity with our Telemarketer ID ensures your SMS traffic routes over high-priority carrier connections with 100% compliance.
How messages travel securely through the verified TRAI DLT communication ecosystem:
Your business with approved Entity ID, Sender IDs, & Content Templates.
Telemarketer ID: 1702157373640103575 establishing approved binding.
DLT scrubbing platform checks PE-TM chain, Header match, & Consent template.
Instant, unhampered delivery of verified OTP, Transactional, or Promotional SMS.
Follow these two simple steps to bind your Principal Entity account with SMSINDIAHUB on your telecom operator portal.
Users must log into their respective DLT operator portal (Airtel, Jio, VI, BSNL, Tata, or Videocon) to initiate the chain request:
TRAI mandates a bilateral approval process. Complete the verification to establish the legal business relationship:
Understand the legal standing, status checks, and lifecycle control of your telemarketer binding on the DLT ledger.
The submitted binding request must be approved by both the Principal Entity and the Telemarketer. This two-way cryptographic verification is legally required under TRAI TCCCPR 2018 to establish an authorized commercial relationship.
Users can check the real-time status of their binding requests through designated portal tabs such as “Pending Approval” or “Approved Entities”. Only chains listed under “Approved” will have active message routing.
If necessary, either party can revoke the binding relationship at any time through their respective DLT panels. Revocation immediately uncouples the telemarketer from submitting traffic for that specific Principal Entity.
SMSINDIAHUB provides complete, illustrated manuals for the Principal Entity & Telemarketer Binding Process across every authorized telecom operator in India.
Detailed tutorial on navigating the Airtel DLT Connect portal, creating a new chain, and adding SMSINDIAHUB Telemarketer ID.
Step-by-step walkthrough for adding telemarketers in Vilpower DLT to execute PE-TM chain binding successfully.
How to bind telemarketer ID 1702157373640103575 in BSNL UCC DLT platform for public and private enterprise communications.
Complete guide to adding Telemarketer ID in Jio TrueConnect DLT portal for quick approval and zero scrubbing errors.
Step-by-step instructions on configuring the telemarketer chain on the Tata Teleservices enterprise communication portal.
How to bind your entity with SMSINDIAHUB on Smartping (PingConnect) blockchain platform with zero friction.
If you encounter any issues during the binding process or need immediate approval assistance, reach out directly to our compliance desk or the respective telecom operator.
Call our DLT onboarding desk: +91-8305781001 (9:00 AM – 5:00 PM IST) or Email: info@smsindiahub.in.
Answers to essential questions regarding the Principal Entity to Telemarketer binding mandate under TRAI TCCCPR 2018.
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