TRAI TCCCPR 2018 Mandate 100% TRAI Compliant Gateway

DLT Registration in India
TRAI Verified SMS Entity

DLT Registration is mandatory under TRAI regulations. Entities not registered on the Distributed Ledger Technology platform cannot deliver promotional, transactional, or OTP SMS to Indian mobile subscribers. Become a verified entity with full support from SMSINDIAHUB.

Official Registered Telemarketer ID
1702157373640103575

Registered Telemarketer: SMSINDIAHUB (Cloud Wireless Technologies (I) Pvt. Ltd.)

Approved Aggregator
Verification
TRAI Mandate
Approval Time
~72 Hours
Operator Sync
All Telcos
Traceability
100% Chain
DLT Bulk SMS Service and Compliance Architecture

Mandatory DLT Components

  • 1 Principal Entity (PE) ID: Unique KYC identity across Airtel, Jio, VI, BSNL.
  • 2 Header (Sender ID): Approved 6-character alpha headers matching brand name.
  • 3 Content Template ID: Pre-registered SMS text with designated variable tags.
  • 4 Consent Template: User opt-in validation compliant with TRAI scrubbing.
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TRAI Warning: Traffic with unapproved headers or unscrubbed templates will be immediately dropped by telecom operators.

Regulatory Fundamentals

Understanding DLT Registration

Everything you need to know about TRAI's Distributed Ledger Technology framework for compliant commercial messaging in India.

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What Is DLT Registration?

DLT Registration is a mandatory registration process introduced by the Telecom Regulatory Authority of India (TRAI) for businesses that send commercial or transactional SMS. It ensures that only verified businesses can send SMS through authorized telecom operators. Learn more about What is Distributed Ledger Technology (DLT)? ↗

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Why Is It Required?

DLT Registration is required to verify business identity, prevent fraudulent SMS, and comply with TRAI regulations. Without DLT approval, businesses cannot send promotional or transactional SMS through authorized telecom networks in India.

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Who Needs It?

Any organization sending Bulk SMS, OTP SMS, transactional notifications, or promotional alerts to customers in India.

Startups Banks Schools Hospitals Ecommerce Real Estate
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Is It Mandatory?

Yes. Businesses sending commercial or transactional SMS through telecom operators in India are strictly required to complete DLT registration and use approved sender IDs and templates in accordance with applicable TRAI regulations. Read why DLT registration is now a mandate ↗.

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Documents Required

Business PAN, GST Certificate, Certificate of Incorporation / Shop Act, proof of address, and authorized signatory photo ID & authorization letter.

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Approval Timeline

Typically approved within 48 to 72 business hours after accurate document upload. Incomplete documents or unmatched names may extend operator review.

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SMSINDIAHUB Assistance

We assist with entity onboarding, header whitelisting, template registration, and sync with SMSINDIAHUB Telemarketer ID: 1702157373640103575.

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Non-Registration Impact

Unregistered businesses cannot send any SMS. Outgoing traffic without approved DLT templates will fail telecom scrubbing and get permanently dropped.

Executive Summary

Key Takeaway

DLT Registration is generally required for businesses that send commercial or transactional SMS through telecom operators in India. Completing DLT registration helps verify your business, register Sender IDs and SMS templates, and comply with applicable TRAI requirements before sending Bulk SMS or OTP SMS. SMSINDIAHUB assists businesses throughout the DLT registration process.

Sign Up for SMSINDIAHUB →
Registration Roadmap

How To Do DLT Registration?

Complete steps for DLT registration. Entities not registered on the DLT platform cannot send messages. Follow this 4-step verified workflow.

01

Entity Registration

Includes KYC documents like GST, PAN, TAN, CIN, etc. The process is designed for quick completion. Upon verification, your organization receives a unique Entity ID (PE ID).

Step 1: Entity KYC & Verification
02

Header Registration

SMS headers are classified into 4 categories: Transactional, Promotional, Service Implicit, and Service Explicit. Entities register headers matching their business name. Each header receives a unique Header ID.

Step 2: 6-Character Sender IDs
03

Template Registration

Once a content template is created and approved, the entity retains ownership across all telecom platforms. Each template receives a unique Template ID shared across other DLT platforms. Learn more in our Complete Guide to DLT Template Registration ↗.

Step 3: Content Approval & Variables
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DLT to SMSHUB Sync

Once your template is approved on the DLT platform, add all approved templates into the SMSHUB Portal or email them in the Excel format to support@smsindiahub.in for instant binding.

Step 4: Go Live on SMSINDIAHUB
Mandatory Guideline Update Directive: October 11, 2020

🏷️ Brand Name Mandate in Content Templates

Every Content Template registered by a Principal Entity must contain the ‘Brand Name(s)’ (complete business name, brand name, or trademark) in the message content field. All templates registered must strictly include the registered brand identifier.

💳 DLT Operator Registration Fee

For Enterprise registration, telecom operators charge a standard registration/renewal fee of Rs. 5,900/- (inclusive of GST). Upon successful payment and verification (typically 72 working hours), you receive a unique Entity ID valid across all telecom networks.

Direct Operator Links

DLT Operators List & Registration Portals

You can register with any of the authorized telecom operators below as a Principal Entity to get your headers and content templates approved. Once approved on one operator, your Entity ID syncs across all operators.

AIRTEL DLT DLT Connect

Bharti Airtel

Airtel DLT portal for Principal Entity registration, header assignment, and content scrub.

VODAFONE IDEA (VI) Vilpower

Vi (Vodafone Idea)

Vilpower DLT platform for entity registration, sender IDs, and consent management.

RELIANCE JIO TrueConnect

Jio TrueConnect

Reliance Jio blockchain DLT portal for commercial communication & scrubbing.

BSNL DLT UCC BSNL

Bharat Sanchar Nigam Ltd

BSNL UCC portal for public and private enterprise SMS registration.

MTNL DLT UCC MTNL

Mahanagar Telephone Nigam

MTNL DLT platform for Delhi and Mumbai telecom circles.

TATA TELESERVICES Telemarketer

Tata Tele Business

Tata enterprise communication portal for telemarketers and principal entities.

VIDEOCON (SMARTPING) PingConnect

Smartping Live

Videocon PingConnect blockchain ledger for entity login and scrubbing.

BIND WITH TELEMARKETER

SMSINDIAHUB Support

Need help selecting an operator or registering headers? Our compliance desk will guide your registration from start to finish.

Regulatory Transformation

Changes As Per TRAI Regulations

Compare communication parameters before and after the implementation of the Telecom Commercial Communications Customer Preference Regulations, 2018 (TCCCPR). You can also Download Official TRAI TCCCPR Regulation (PDF) ↓.

Parameter Pre DLT Post DLT Remarks & Impact
Customer Consent No Yes Verifiable digital records of all customer opt-ins are recorded on the platform. Customers can view all consents on a single dashboard.
Customer Preferences Yes Yes Consumers can select specific days and time bands to block or receive commercial communications in addition to category selection (e.g. only DND).
Entity/Enterprise Registration No Yes Entities must register with an originating access provider (OAP) directly on the platform with valid KYC.
Telemarketer Registration Yes Yes Telemarketers must now register with the originating access provider (OAP) on DLT instead of directly with TRAI.
Header Registration No Yes Entities must register all their SMS Headers (Sender IDs) and Voice CLIs on the platform with uniqueness checks.
Type of Messages Transactional, Promotional, Govt Transactional, Promotional, Service Implicit, Service Explicit Every template must be classified under Promotional, Transactional, Service Implicit, or Service Explicit. Government messages fall under Service category.
Scrubbing Yes (only DND Check for Promotional SMS) Yes (Promotional & Service Explicit) Messages are scrubbed against multiple parameters: Consent, Preference, Header, and Template—not just the DND registry.
Complaint Management Yes Yes Telecom operators are now directly responsible for systematic, time-bound complaint resolution.
Interoperability Between Telcos No Yes Registration details of Entity, Telemarketer, Header, and Template are shared seamlessly across all networks.
100% Traceability No Yes Every message transaction is cryptographically recorded on the network using Distributed Ledger Blockchain technology.
Delivery Reports Yes (All) Transactional: Yes | Promotional: No DLR Delivery reports for transactional traffic continue to be available. Promotional traffic status is not available post-DLT.
Message Classification & Guidelines

DLT Content Templates Explained

Under TRAI regulations, all commercial messages are classified into four distinct categories with specific delivery rules, sender IDs, and DND parameters. Explore our Sample DLT SMS Templates ↗ for pre-approved industry formats.

Category Primary Purpose Sample Message DND Permitted Time Window Sender ID Format
Transactional SMS
RBI Banking Only
Critical, time-sensitive alerts triggered by RBI-approved scheduled banks & financial institutions. “Your A/C ending 4589 is debited by Rs. 2,500 on 12-Sep. Info: ATM WDL.” ✓ Allowed (100%) 24×7 Anytime 6 Alpha (HDFCBK)
Service Implicit SMS
Service Alerts & OTP
Essential service notifications, account OTPs, order updates, and delivery alerts without marketing content. “Dear user, your OTP for login is {#var#}. Valid for 5 mins. Do not share. SMSINDIAHUB” ✓ Allowed (100%) 24×7 Anytime 6 Alpha (SMSHUB)
Service Explicit SMS
Opt-in Required
Promotional recommendations, warranty renewals, and product upgrades sent exclusively to existing registered customers. “Dear {#var#}, upgrade your current plan to Platinum and save 25% this month. SMSINDIAHUB” ⚠️ Scrubbed Business Hours 6 Alpha (BRANDX)
Promotional SMS
Marketing & Sales
Marketing, offers, festival discounts, and sales campaigns intended to acquire or prospect customers. “Get flat 50% OFF on our summer collection! Use coupon code SUMMER50. Visit our store today.” ✗ Blocked on DND 10:00 AM – 9:00 PM 6 Numeric (XXNNNN)
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Transactional SMS

Reserved exclusively for RBI-regulated banking, financial institutions, and insurance entities for critical financial debits, credits, and OTPs.

  • 24×7 Round-the-Clock Delivery
  • 100% Delivery on DND Numbers
  • 6-Character Alphabetic Header
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Service Implicit

Essential alerts necessary for fulfilling services: application logins, OTP authentication, delivery tracking, tickets, and booking receipts.

  • 24×7 Instant Delivery SLA
  • Delivered to DND Numbers
  • Six-Character Brand Sender ID
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Service Explicit

Commercial communication directed to registered customers who have given explicit consent to receive promotional updates.

  • ⚠️ Customer Consent Template Req.
  • ⚠️ Scrubbed Against Preferences
  • 6-Character Alphabetic Header
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Promotional SMS

Designed to promote or sell products, discounts, and brand offers. Strictly bounded by TRAI time filters and national DND preferences.

  • Blocked on DND Numbers
  • ⏱️ 10:00 AM to 9:00 PM Window Only
  • # 6-Digit Numeric Category ID
Step-by-Step Procedure

Entity vs. Telemarketer Registration

To register on the DLT platform, you must choose the appropriate track: Entity Registration for businesses sending SMS to their customers, or Telemarketer Registration for aggregators and resellers.

📋 Document Checklist Before You Begin

Ensure you have soft copies of the following documents ready before visiting any telecom operator portal:

Business PAN Card (Soft Copy)
GST Registration Certificate
Certificate of Incorporation / Shop Act
Complete Registered Business Address
Proof of Business Identity (Signatory PAN)
Authorization Letter on Company Letterhead
Track A Most Common

Entity / Enterprise Registration

For companies, startups, educational institutions, hospitals, and retailers sending SMS or voice calls to their intended recipients.

  1. Visit operator portal (Airtel / Jio / VI / BSNL / Tata) and select: As Enterprise / Principal Entity.
  2. Select "No" to "Have you registered with any other Mobile Operator DLT Network?".
  3. Enter Business PAN Number and complete verification form.
  4. Verify Mobile Number with OTP & confirm email verification link.
  5. Login to Portal, upload required KYC documents, and pay operator fee (Rs. 5,900/-).
  6. Receive unique Enterprise Registration ID (Entity ID) within 72 business hours.
  7. Add SMSINDIAHUB as Telemarketer using ID: 1702157373640103575.
  8. Submit Headers and Content Templates for whitelisting.
Track B Resellers & Aggregators

Telemarketer Registration

For agencies, software providers, and bulk SMS resellers who manage messaging on behalf of other enterprises.

  1. Visit operator portal and select: As Telemarketer.
  2. Select Function: Aggregator Function.
  3. Select "No" to existing registrations with other operators.
  4. Enter Business PAN Number and fill organization credentials.
  5. Verify via OTP on registered mobile number and click confirmation email.
  6. Upload business certificates and signatory documents.
  7. Receive your Telemarketer Registration ID within 72 hours of KYC upload.
  8. Connect with SMSINDIAHUB wholesale routing for high-throughput enterprise termination.
Queries & Complaints

Operator DLT Support & Grievance Contacts

If your DLT application is pending beyond 72 hours or you experience login issues with an operator portal, reach out directly to the respective telecom support desk.

SMSINDIAHUB DLT Desk

For Any DLT Related Help Call Us

Hotline: +91-8305781001 (9:00 AM – 5:00 PM IST) | Email: info@smsindiahub.in / support@smsindiahub.in

Contact Compliance Desk →
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Bharti Airtel

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Vodafone Idea (VI Vilpower)

Portal: Vilpower DLT Desk
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Videocon (Ping Connect)

Reliance Jio TrueConnect

Portal: TrueConnect Support
Twitter: @jiocare
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BSNL UCC Support

Support Desk: BSNL DLT SPOC Desk
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Tata Tele Business Services

Portal: Tata Telemarketer Portal
Twitter: @TataTeleBiz
Knowledge Base

Frequently Asked Questions About DLT

Answers to essential questions regarding TRAI DLT registration, operator fees, headers, consent, and troubleshooting.

Yes, DLT registration is mandatory for every Company, Entity, Telemarketer, and Reseller. You need to register as an Entity for sending SMS (both promotional and transactional) to your customers, and as a Telemarketer for reselling SMS services.
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